ARCHITECTS
One fine day studio & partners
LEAD ARCHITECT
Jump lee
DESIGN TEAM
Zi-yue chou, ru-lin fang, guang-wei, liu
PHOTOGRAPHS
Yuuuunstudio
BUDGET
$1M - 5M
AREA
174m² / 1000 sqft - 3000 sqft
YEAR
2022
LOCATION
No.31-1, lower ground floor 2, sihai cheng plaza, guangzhou, china
Dreaming and intoxicating, illusion and ego. The space's name - Blazing Night, consisting of contrasting imagery.
Day and night, brightness and darkness, is also full of contradictions as well as experimental fantasy.
Blazing the day, tipsy in the night, now and the future, turning the space into a temple of time, transcending limits and boundaries, and evoking the original desire.
Located in Sihai Cheng, which brings together a series of artistic, fashion, fresh brands and lifestyle elements, Blazing Night is based on a compound model of a cafe by day/a bar by night to illustrate the vision of interacting with the future.
Therefore, using time as a design concept, ofD transforms the complex commercial format into an immersive emotional experience.
With the interweaving of brightness and darkness, an experiential field of desire and illusion is formed, attracting the new generation.
Due to the increase of variable and unstable factors in the current, ofD hopes that the commercial space could capture sharing sentiments among the ever more diversified and multi-cultural trend.
The space is divided into three areas: upper/middle/lower (bar/platform/café), and also brings a sense of time movement.
By creating a narrative context with dialectic visual language, and using multilayered styles to reflect and highlight the brand story, ofD discusses the spirit area of the new generation with the use of transcendent symbolism.