TikTok
Gensler
LOCATION
Culver City, CA, United States
TYPE
Commercial › Office
TikTok, the leading destination for short-form mobile video, enlisted the design team to create a new home for their highly collaborative and creative workforce, influencers and community.
With a class-A speculative office building set, the design team set out to design a workplace encompassing 120,000 square feet across five floors.
The design embodies TikTok’s ethos for community, inclusivity and joy while cementing the growing entertainment and technology company’s presence in the U.S. and its commitment to Los Angeles.
The heart of the plan is the café, both welcoming and operationally functional to serve lunch and dinner daily.
The café is the social hub buzzing with activity; over-sized booths, large communal bleacher seating for community forums, and a multitude of seating arrangements support any type of group or event.
The minimalist design of the 2,250 square-foot first floor lobby makes for an adaptable venue within the workplace perfect for events, launches, gallery openings and more to engage TikTok’s various communities.
A centerpiece 80 foot-long tech wall is a billboard visible to passerby and a canvas for TikTok’s community to display creations. With a horizontal leadership structure, private offices were not a key factor in the plan.
Private workspaces for individual reflection or focused work are built around shared communal team spaces. Staff can seamlessly flow from café to lounge, conference room to workstation, or collaboration hub.
A five-floor interconnecting pink stair provides vertical connectivity and communication across teams.
Colorful murals throughout inspire and bring the magic of TikTok to life.A lighting installation across the ceiling in the café displays a map of Los Angeles as a nod to its new hometown.
