Jasmin Black Lounge

Jasmin Black Lounge
© Yongjoon Choi
Jasmin Black Lounge
© Yongjoon Choi

JASMIN BLACK LOUNGE

LABOTORY

ARCHITECTS
LABOTORY

PHOTOGRAPHS
Yongjoon Choi

AREA
220 m²

YEAR
2021

LOCATION
South Korea

CATEGORY
Hospitality Architecture, Commercial Architecture

The Hyundai Seoul, VIP Lounge, has its brand core value in the space.

Jasmin Black Lounge
© Yongjoon Choi
Jasmin Black Lounge
© Yongjoon Choi

Through the brand image of The Hyundai Seoul VIP Lounge, we define Jasmine Black, Jasmine, and Sage VIP lounges can be poems, paintings, and letters.

As such, we wanted to convey the cozy and unique experience of the Sage VIP lounge, The Hyundai Seoul.

Jasmin Black Lounge
© Yongjoon Choi
Jasmin Black Lounge
© Yongjoon Choi

Among them, Jasmine Black started with the Eomakcha, which was made as a place of relaxation and communication for the king and the crown prince of the Joseon Dynasty.

We established and spatialized the design language through the form, function, and color of the Eomakcha.

Jasmin Black Lounge
© Yongjoon Choi
Jasmin Black Lounge
© Yongjoon Choi

First, Asymmetrical structures such as the 'Eomakcha' gave balance and stability, and by separating the space in the form of a ceiling.

Finally, it created a cozy rest area. Second, we maximized the sense of space by using the shape of the awning.This element enriches the space by using light and shadow.

Jasmin Black Lounge
© Yongjoon Choi
Jasmin Black Lounge
© Yongjoon Choi

Third, we added grace to space through the vivid black color of the blackwood tree, which has deep and quiet silence, and the glossy.

Also, Jasmine Black was sublimated into a poem-like space by placing an object in the center that expresses King Jeongjo's 'Jemunjeongsa' abstractly.

Jasmin Black Lounge
© Yongjoon Choi
Jasmin Black Lounge
© Yongjoon Choi

As such, we wanted to convey the calm and unique experience of the Jasmin Black VIP lounge as a letter to you with a warm tea.


Jasmin Black Lounge
Plan