Soldout, Musinsa Store
SOLDOUT, MUSINSA STORE
WGNB
DESIGN AND OVERALL DESIGN DIRECTION
Jonghwan Baek
DESIGN AND OVERALL PROJECT MANAGEMENT
Dohan Kim
CONSTRUCTION AND DETAIL DEVELOPMENT
Jonghyeon Shin
CONSTRUCTION AND CONSTRUCTION MANAGEMENT
Yonghyun Kwon
YEAR
2020
LOCATION
Seongdong-gu, South Korea
CATAGORY
Retail, Store, Retail Interiors
Text description provided by architect.
Soldout is a recently-established limited=edition sneakers platform brand by Musinsa, which is the largest multi-brand online fashion store in South Korea.
Inspired by a winery containing boutique and rare bottles of wine, we envisioned the space of the limited-edition sneakers market being a “shoes-nary”.
When spatializing the shoes-nary, the entire space consists of specialized spaces, including an examination room to check the sneaker’s authenticity.
A packaging room, and a showcase to store and exhibit the premium sneakers to the visitors.
For the main sales items’ rare existence, we were to create a stable and balanced platform to shine the light on the showcasing items, and the concept of the “shoes-nary” has spatialized and bestowed the ideal storage and showcase for the limited editions.
