PIZZA 4P’s Restaurant

PIZZA 4P’s Restaurant
© Hoang Le

PIZZA 4P’S RESTAURANT

KKA and Partners + Studio DIG

ARCHITECTS
KKA and Partners, Studio DIG

LEAD ARCHITECTS
Masashi Jimbo, Nguyen Van Khuong

DESIGN TEAM
Kosuke Yoneyama, Khai Nguyen, Hieu Le

CLIENT
PIZZA 4PS CORP

PHOTOGRAPHS
Hoang Le

CONTRACTOR
Hoang Thanh

AREA
320 m²

YEAR
2021

LOCATION
Hanoi, Vietnam

CATEGORY
Restaurant, Restaurant & Bar Interiors

English description provided by architects.

The 23rd restaurant of the famous Pizza 4P’s in Vietnam is located in the prime position of Indochina Plaza Hanoi Residencesin in Xuan Thuy Street.

PIZZA 4P’s Restaurant
© Hoang Le
PIZZA 4P’s Restaurant
© Hoang Le
PIZZA 4P’s Restaurant
© Hoang Le

The restaurant’s first-floor facade resembles a contemporary sculpture with the red color of Bat Trang bricks, standing out on the bustling Xuan Thuy street.

The Bat Trang ceramic brick walls divide the layout into private but intimate interlocking spaces, which were inspired by the narrow alleys in downtown Hanoi.

This is the place for some amazing combinations of windows and green spaces, creating diverse views of the city.

PIZZA 4P’s Restaurant
© Hoang Le
PIZZA 4P’s Restaurant
© Hoang Le
PIZZA 4P’s Restaurant
© Hoang Le

After a flight of stairs, the end of the staircase lies a large wall of Bat Trang emerald green ceramic tiles.

This elegant green space is the perfect spot for warm and cozy gatherings.

PIZZA 4P’s Restaurant
© Hoang Le
PIZZA 4P’s Restaurant
© Hoang Le

The raised 2nd floor contributes the feeling of privacy to the customers while retaining the harmony and connection with the overall space by using greenery as borders.

By using local ceramic bricks as the dominant material, the question of “How to awake the tradition” has now been answered.

PIZZA 4P’s Restaurant
© Hoang Le
PIZZA 4P’s Restaurant
© Hoang Le

By turning $2 tiles into lamps and distinguished wall panels, their values have increased 15 times.

Our design with high aesthetic and utility is to honor the beauty of traditional materials, as well as to preserve and develop the remaining long-established craft villages in Vietnam.

PIZZA 4P’s Restaurant
© Hoang Le
PIZZA 4P’s Restaurant
© Hoang Le
PIZZA 4P’s Restaurant
© Hoang Le


PIZZA 4P’s Restaurant
Plan - Ground Floor
PIZZA 4P’s Restaurant
Plan - First FLoor