Linehouse Limited 聯圖建築設計

JNBY Store

JNBY Store
© Dirk Weiblen

JNBY STORE

Linehouse

ARCHITECTS
Linehouse

MANUFACTURERS
Reckli, Nasha Paint, Qianna ceramics

LEAD DESIGNERS
Alex Mok, Briar Hickling

DESIGN TEAM
Cherngyu Chen, Jingru Tong, Elspeth Lee, Celine Cheung

CLIENT
Jnby

PHOTOGRAPHS
Dirk Weiblen

AREA
100 m²

YEAR
2020

LOCATION
Xiamen, China

CATEGORY
Store

Linehouse was approached to design the new store interior for women’s wear brand, JNBY.

JNBY Store
© Dirk Weiblen
JNBY Store
© Dirk Weiblen

The brand sought a modern approach to capture its core values, focusing on material exploration while guiding urban dwellers in appreciating the surprise and poetry of everyday life.

The design concept draws on certain key elements: contradictions and balance in materiality and the urban.

JNBY Store
© Dirk Weiblen
JNBY Store
© Dirk Weiblen

Linehouse installed a ceiling of concrete coffers with inset lighting tubes to represent the urban.

Below this a screen of textured glass wraps the space, delicately balancing on feet made out of recycled concrete pavement and connected to the ceiling with stainless steel poles.

Retail fixtures in stainless steel including shelves, mirrors, and clothing rails clip into the screen creating a fully flexible display system.

JNBY Store
© Dirk Weiblen
JNBY Store
© Dirk Weiblen
JNBY Store
© Dirk Weiblen

Linehouse explored the concept of crafted imperfection, celebrating the handmade and resulting imperfections for the materiality of the fixtures and cashier desk.

Circular ceramic pieces with concaved ends and cracked glaze lines fixed columns displaying clothes and shoes and also act as sculptural installations in the space.

These same tiles are used on the cashier desk in a variety of white and a light terracotta shades to represent the earthy tones of clay.

JNBY Store
© Dirk Weiblen
JNBY Store
© Dirk Weiblen

For the low display fixtures, Linehouse created concrete patterns by casting with fabric to capture the textile heritage of JNBY.

An array of patterned concrete was formed for the fixtures from quilted, to undulating to subtly textured. To contradict the rigidity of the concrete, pedestals of old timber were laminated together in sculptural shapes.

JNBY Store
© Dirk Weiblen
JNBY Store
© Dirk Weiblen
JNBY Store
© Dirk Weiblen


JNBY Store
Plan

JNBY Store
Axonometric

Linehouse Limited 聯圖建築設計
Linehouse Limited 聯圖建築設計
22A Gee Chang Hong Centre, 65 Wong Chuk Hang Road, Hong Kong 香港黃竹坑道65號志昌行中心22A