Tal Goldsmith Fish Architecture & Design

OIG Showroom & Demo Hall

OIG Showroom & Demo Hall
© Amit Geron

OIG SHOWROOM & DEMO HALL

Tal Goldsmith Fish Design Studio

MANUFACTURERS
AutoDesk, FAMO, Gaggenau, Blendtec, Mièle

ARCHITECT IN CHARGE
Tal Goldsmith Fish

DESIGN TEAM
Tal Goldsmith Fish

PHOTOGRAPHS
Amit Geron

AREA
200 m²

YEAR
2020

LOCATION
Israel

CATEGORY
Showroom, Retail Interiors

The new showroom and demo hall was planned for a company that manufactures healthy cooking appliances, in a healthy and green atmosphere, made by natural materials.

OIG Showroom & Demo Hall
© Amit Geron
OIG Showroom & Demo Hall
© Amit Geron
OIG Showroom & Demo Hall
© Amit Geron

Raw concrete, Corten steel, birch plywood and lots of greenery. The architecture of the space and it’s elements are what define the hall. Built of raw concrete, the hall is divided into two spaces.

On the ground floor, the demo hall and on the Corten steel Gallery above - display of the healthy cooking appliances.

The floor is covered with birch plywood and on it’s edges we planted herbs and greenery.

OIG Showroom & Demo Hall
© Amit Geron
OIG Showroom & Demo Hall
© Amit Geron

Diagonal plywood bleachers were built for the participants and guests of the showroom in order to keep the space as minimal as possible and avoid using furniture.

The viewers are seating on the bleachers around a diagonal stainless - steel counter placed in the center of the hall, made for demonstration s and Chef workshops.

OIG Showroom & Demo Hall
© Amit Geron
OIG Showroom & Demo Hall
© Amit Geron

A green wall was planted behind the bleachers to provide the smell and feel of natural surroundings to the participants.


OIG Showroom & Demo Hall
© Amit Geron
OIG Showroom & Demo Hall
© Amit Geron
OIG Showroom & Demo Hall
© Amit Geron
OIG Showroom & Demo Hall
© Amit Geron
OIG Showroom & Demo Hall
© Amit Geron
OIG Showroom & Demo Hall
© Amit Geron
OIG Showroom & Demo Hall
© Amit Geron
OIG Showroom & Demo Hall
© Amit Geron


OIG Showroom & Demo Hall
Plan
OIG Showroom & Demo Hall
Section

Tal Goldsmith Fish Architecture & Design
T +972 3 7443866
Tal Goldsmith Fish Architecture & Design
Tvu'ot ha-Arets St 3, Tel Aviv-Yafo, Israel