WE Architecture

T-Magi

T-Magi
© Enok Holsegaard

ARCHITECTS
WE architecture

PHOTOGRAPHS
Enok Holsegaard

AREA
60.0 m2

YEAR
2009

LOCATION
Copenhagen, Denmark

CATEGORY
Store

Text description provided by architect.

While many shops tend to have a clear distinction between storefront and interior, the design of T-magi is intended to allow the shop itself to be perceived as the display window.

T-Magi
© Enok Holsegaard
T-Magi
© Enok Holsegaard

WE have used the teapot - an object universally associated with tea - as the motif for both the shop, logo and PR material.

We’ve intentionally designed the shop to have a Lab feel to it, inviting people to pass by.

T-Magi
© Enok Holsegaard
T-Magi
© Enok Holsegaard

Smell the 40 different teas displayed on the scent wall, have a taste, read the WE-tea folder or simply browse the exclusive products of Mariage frere sold in the shop.

Tiny backlit holes perforate the shelves and back wall providing a large 3- dimensional image of a Teapot; a powerful eye-catcher. The image of the Teapot dissolves as you approach and becomes the furnishings of the shop.

T-Magi
© Enok Holsegaard
T-Magi
© Enok Holsegaard
T-Magi
© Enok Holsegaard


T-Magi
© Enok Holsegaard
T-Magi
© Enok Holsegaard


T-Magi
© Enok Holsegaard
T-Magi
© Enok Holsegaard
T-Magi
© Enok Holsegaard
T-Magi
© Enok Holsegaard
T-Magi
© Enok Holsegaard
T-Magi
© Enok Holsegaard
T-Magi
© Enok Holsegaard
T-Magi
© Enok Holsegaard


T-Magi
Floor plan

WE Architecture
T +45 3122 2077
WE Architecture
Raffinaderivej 10, 2300 København, Denmark